Cannabis Branding and Marketing: Risks of Using Fictional Characters

Canna Law Blog
By Alison MalsburyMay 27, 2019, 10:00 am266 pts
Last week I attended the International Trademark Association’s Annual Meeting, where one of the somewhat obscure topics discussed is something I’ve actually seen crop up recently in practice. The question is at what point the use of a fictional character in branding or advertising constitutes either…

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