How the marijuana industry can shift its focus away from THC potency

MJBizDaily
By Bart SchanemanAug 4, 2022, 10:30 am231 pts
Marijuana customers around the world by and large shop based on one number: THC percentage. Marijuana flower that doesn't test above 20% THC often doesn't make it on the shelf, and shoppers many times will pay a premium for flower that tests above 25% THC. How the marijuana industry can shift its focus away…

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